Privacy Policy

This Privacy Policy explains how this website collects, uses, stores, and protects personal data.

By using the website, you agree to the practices described in this Privacy Policy.

Who we are

This website provides informational content about online gambling brands and related topics.

For the purposes of data protection laws, we act as the “controller” of personal data processed through this website.

What data we collect

We may collect the following categories of information:

Basic usage data such as pages viewed, time spent on pages, approximate location (city or region), device type, browser type, and referral source.
Technical data such as IP address, cookies, device identifiers, and log data.
Information you choose to provide, for example when contacting us, leaving feedback, or subscribing to updates.

We do not knowingly collect personal data from children.

How we use your data

We use personal data for the following purposes:

To operate, maintain, and improve the website and its content.
To understand how visitors use the website and measure performance.
To respond to messages and requests you send to us.
To prevent fraud, abuse, and security incidents.
To comply with legal obligations where required.

Legal bases for processing

Where applicable under data protection law, we rely on one or more of the following legal bases:

Consent, where you have given it (for example, certain cookies).
Legitimate interests, such as improving the website and ensuring security, provided those interests are not overridden by your rights.
Legal obligations, where processing is required by law.
Performance of a contract, where you request a service from us (for example, responding to a contact request).

Cookies and similar technologies

We use cookies and similar technologies to help the website function, analyse traffic, and improve your experience.

Cookies are small text files stored on your device.

You can control cookies through your browser settings, including blocking or deleting cookies.

Blocking cookies may affect how the website works.

Analytics and advertising

We may use analytics tools to understand usage patterns and improve content.

We may also use advertising or affiliate tracking technologies that record whether a visitor clicked a link and completed an action on a third-party site.

These technologies may use cookies or similar identifiers.

Affiliate links and third-party websites

This website may include links to third-party websites.

Some links may be affiliate links, which means we may earn a commission if you take an action on the third-party site.

Third-party websites have their own privacy policies and terms.

We do not control and are not responsible for the privacy practices of third-party websites.

Data sharing

We may share data with service providers that help us run the website, such as hosting, analytics, security, and email services.

Service providers may process data only on our instructions and must protect it.

We may also share data where required by law, to protect our rights, or to prevent fraud and abuse.

International transfers

Your data may be processed in countries outside the UK or European Economic Area.

Where this happens, we use appropriate safeguards required by applicable law, such as standard contractual clauses.

Data retention

We keep personal data only for as long as necessary for the purposes described in this policy.

Retention periods depend on the type of data and why we need it.

We may retain some information longer where required by law or to resolve disputes.

Your rights

Depending on your location, you may have rights including:

The right to access your personal data.
The right to correct inaccurate data.
The right to delete data in certain circumstances.
The right to object to or restrict processing in certain circumstances.
The right to data portability where applicable.
The right to withdraw consent where processing is based on consent.

To exercise your rights, please contact us using the contact details provided on the website.

Security

We take reasonable technical and organisational measures to protect personal data against loss, misuse, and unauthorised access.

No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Changes to this policy

We may update this Privacy Policy from time to time.

Changes take effect when posted on this page.

Your continued use of the website after changes are posted means you accept the updated policy.

Contact

If you have questions about this Privacy Policy, please contact us using the contact details provided on the website.